
W4 Veterans is our commitment to stand with those who have served—honoring their sacrifice while helping connect them to the care, support, and resources they deserve. Made possible through the generous support of our sponsors, Callaghan’s Coffee Co. and Team Tire and Service, W4 Veterans goes beyond recognition by creating real conversations and meaningful impact within our veteran community.
W4 VETERANS RESOURCE GUIDE:
Life after military service can involve transitions that aren’t always easy to navigate alone. This guide is designed to help veterans and their families access reliable information and meaningful support when it’s needed most. The resources below offer clear pathways to assistance, connection, and recognition.
W4 VETERANS PODCASTS:
“W4 Veterans” is a monthly podcast segment from W4 Country’s morning show, “Rally and Welch,” featuring Vet Life Founder and CEO Josh Parrish. Episodes highlight veteran‑related issues, services, and resources designed to inform, connect, and support the veteran community.
Jan. 7, 2026 ~ Veteran suicide continues to rise—and too many veterans feel alone, unseen, or disconnected from help. In this month’s “W4 Veterans“ segment, Vet Life Founder and CEO Josh Parrish introduces Storytelling Saves, a new Michigan initiative that uses storytelling, technology, and virtual mental‑health access to reach veterans who may never walk into a VA office. This is a powerful conversation about connection, stigma, and why letting veterans know they matter can truly save lives.
GET THE BATTLE BUDDY APP:
One of VETLIFE’s most impactful initiatives is the Battle Buddy Program, a peer-to-peer support system designed to help veterans stay connected, accountable, and mentally healthy. The program includes a free app that allows veterans to track wellness goals, access crisis resources, and stay in touch with their support team.
DOWNLOAD THE BATTLE BUDDY APP>>>
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